Privacy Policy

Effective Date: April 14, 2026

Yamel Varela Esthetician ("the Business," "we," "us," or "our") is committed to protecting the privacy and security of your personal information. This Privacy Policy describes how we collect, use, and safeguard the personal data you provide through our website.

1. Information Collection

We collect personally identifiable information ("Personal Data") that you voluntarily provide to us when scheduling an appointment or subscribing to our communications. This data includes:

  • Full Name
  • Telephone Number
  • Email Address

2. Website Analytics

We utilize Umami Analytics to monitor and analyze website traffic. Umami is a privacy-focused analytics platform that does not utilize cookies and does not collect any Personal Data.

The information processed through Umami is limited to non-identifying technical data, including:

  • Page views and referral URLs
  • Browser type and operating system
  • Device type (e.g., mobile or desktop)
  • General geographic location (Country of origin)

All data collected via Umami is fully anonymized. We do not track individual visitors across multiple websites, and no data is shared with or sold to third parties.

3. Use of Information

The Personal Data collected is used exclusively for the following business purposes:

  • Scheduling and Coordination: To facilitate, manage, and confirm professional appointments and consultations.
  • Direct Communication: To provide appointment reminders, follow-up correspondence, and responses to inquiries.
  • Marketing Communications: To distribute the Business’s newsletter and promotional updates, provided you have opted-in to receive such communications.

4. Data Disclosure and Sale

We maintain a strict policy regarding the protection of your data:

  • No Third-Party Disclosure: We do not disclose, share, or provide access to your Personal Data to any third-party entities for any reason, except as may be required by law or valid legal process.
  • No Sale of Data: We do not sell, rent, or trade your Personal Data to any third parties for marketing or any other commercial purposes.

5. Data Retention

We retain your Personal Data only for as long as is necessary to fulfill the purposes outlined in this policy or to comply with legal, accounting, or reporting requirements.

6. Your Rights and Choices

You may opt-out of receiving our newsletter at any time by following the "unsubscribe" instructions included in each email. To request the correction or deletion of your Personal Data from our internal records, please contact us directly.

7. Security

We implement commercially reasonable technical and organizational measures designed to secure your Personal Data from unauthorized access, use, or disclosure.

8. Changes to This Policy

We reserve the right to update this Privacy Policy at any time. Any changes will be posted on this page with an updated "Effective Date."